Sony HX350 Superzoom Digital Camera

The DSC-HX350 Compact Digital Camera boasts with ZEISS® Lens with 50x optical zoom (100x Clear Image Zoom) that handles and performs like a DSLR camera and 20.4MP Exmor R™ CMOS Sensor that offers to create crisp and clear images in low light shooting. The Electronic Viewfinder provides an easy way to shoot at eye level and the Xtra Fine LCD WhiteMagic™ 7.5cm (3”) Display will give you the utmost view in 1080p Full HD Movies. The Optical SteadyShot image stabilisation will prevent camera shake even when zooming at the camera’s highest setting. Lock-on AF provides adjustments on framing depending on the characteristics of your subject resulting to clear and precise focusing results. 

Product Features in Detail

Capture 20.4 megapixel detail, even in low light
Shoot detail-packed stills and movies, even indoors or in dim light, with the 20.4 effective megapixels Exmor R™ CMOS sensor

BIONZ X™ for more detail and less noise
To transform data from the Exmor R™ CMOS sensor into high-resolution images, the BIONZ X™ image processor integrates detail reproduction, diffraction-reducing and area-specific noise reduction technologies. This combination makes it possible to reproduce realistic images of truer colours and textures with exceptional precision in real time

Powerful zoom with less to carry
Travel, wildlife and more, everything’s covered by the high quality Carl Zeiss Vario-Sonnar T* lens with powerful 50x optical zoom

Adjust light and exposure levels manually
Use the P/S/A/M manual modes to control the aperture or shutter speed and play with the creative effects in your photos

Compose with a realistic view
Easily frame and view your shots and movies on the bright, high resolution 7.5cm (3.0”) Xtra Fine LCD screen

Lock-on AF for enhanced photo opportunities
Simply press the shutter button halfway to activate Lock-on AF. It automatically adjusts the AF target frame size to match the subject size, improve tracking performance, and take full advantage of every photo opportunity

Electronic viewfinder
Take the guesswork out of composing shots and get exactly the result you’re looking for. A 201k-dot resolution electronic viewfinder gives you a clear, real-time preview with 100% field coverage – ideal for framing, focusing, and reviewing shots using various settings

Intelligent Active Mode keeps blur away
Have no fear of handheld movie shooting. Intelligent Active Mode, featuring Sony's advanced frame-analysis technology and 5-axis image stabilisation, compensates for camera shake. This mode reduces the blurriness that tends to occur in images when shooting handheld or shooting while chasing a subject in action

Shoot smooth, steady Full HD movies
Film smooth, steady video clips in Full HD 24p, even when you’re walking or zooming, with Optical SteadyShot Active Mode

Get clear close-ups
A powerful 100x Clear Image Zoom fills the frame, for dramatic close-ups that always stay clear and detail-packed

Focus on the moment
After autofocusing, you can rotate a lens ring to use Direct Manual Focus to make fine adjustments, for fantastic focusing speed, precision and control for shooting macro and fast-moving subjects. 

Add artistic picture effects
Add up to 13 different creative effects to stills, movies and panoramas without having to download and use image-editing software

Enjoy DSLR-like creative control
Get the shot you want with a manual ring for smooth zoom/focus, jog dial, custom buttons and memory for favourite settings

Boost your flash photography
Advanced Flash brightens up dim scenes, lighting up subjects who are further away from the camera

Shoot high quality pictures quickly
The BIONZ X™ processor is key to high-speed continuous shooting at 10 frames per second and finely detailed image quality

Capture full panoramas with movement and faces
Just press the shutter button and sweep the camera for extra-wide panoramas of landscapes, city scenes and packed parties

Works with iMovie and Final Cut Pro X
This product is compatible with Final Cut Pro X and iMovie.